Podcast Sponsorship

Reach the people building the future of advice

Weekly conversations on AI and WealthTech — for the advisors, founders, and operators shaping wealth management.

Hosted by Mark Heynen (co-founder, Knapsack AI) and James Cantwell (WealthTechSelect).

Sponsor an Episode

A small audience of exactly the right people

AI for Advisors isn't a mass-market show, and that's the point. Its listeners are concentrated in the exact demographic WealthTech and AI companies spend heavily to reach: senior, US-based, professional decision-makers who choose to spend real time with in-depth conversations about the tools reshaping their industry.

The guest list tells you who's in the room — recent guests include:

Michael Kitces·Kitces.comJason Wenk·AltruistRitik Malhotra·Savvy WealthReed Colley·OrionAaron Klein·ContioParker Ence·JumpMark Gilbert·ZocksTom Fields·FynancialEden Ovadia·FINNYDerrick Kinney·Success for AdvisorsJason Pereira·Woodgate FinancialChurni Bhattacharya·Amplify
1h 27m
Avg. listening time logged per listener
90%
Aged 28–59 (peak 35–44)
83%
Based in the United States
84%
Industry professionals, male-skewed
1,840
Unique podcast listeners to date
24,000+
YouTube views across the channel
~1,200 hrs
Total audience attention captured
5 apps
Spotify, Apple, iHeart, Overcast, web

Why this audience converts

The engagement signals point the same way. Roughly 43% of podcast discovery comes from active search — people are looking for AI-and-advisor content, not stumbling into it — and impressions turn into plays at a 9.4% conversion rate, well above the norm for the category. This is an intent-driven audience that treats the show as a resource.

Natural fits: WealthTech and advisor-software vendors; custodians, TAMPs and platforms; AI and SaaS providers serving wealth management; and consultants in M&A, succession, and startup growth targeting this market.

How a sponsorship works

One sponsor per episode, in two clean placements: a ~30-second host-read spot near the top of the episode, and a "brought to you by" read at the close. That's it. There's deliberately no mid-roll — we don't interrupt the conversation partway through, because the depth of these episodes is exactly why the audience stays for the better part of an hour.

What's included

  • A ~30-second host-read spot, positioned near the episode open.
  • A "brought to you by [your brand]" read at the close.
  • Distribution everywhere the episode publishes: YouTube, Spotify, Apple Podcasts, iHeart, Overcast, and the web.
  • A mention and link in the episode show notes — with an optional discount code.
  • Evergreen placement: your spot lives in the episode permanently and keeps earning listens as the back catalog is discovered.

Packages & pricing

Single episode

$500

30-sec spot near the open + a "brought to you by" read at the close.

Best value

5-episode package

$2,000
Buy 4, get the 5th free — $400 per episode

The same placement across five episodes.

Host-read only — no mid-roll. One sponsor per episode. Prices in USD.

What one episode realistically reaches

Straight talk, because it matters more than a big number: a new episode draws roughly 75–80 podcast downloads in its first week and keeps accruing for months — marquee episodes have passed 500 downloads and 95 hours of listening apiece. Each one also posts to YouTube, and short clips cut from it have reached over 1,000 views on their own. You're not buying a stadium; you're buying a room full of the right people, and a spot that keeps working long after it airs.

Sponsor an episode

Reach out to reserve a date or put together a multi-episode run. We'll confirm fit and dates, then get you on the show.

Prefer email? Reach James Cantwell directly at james@wealthtechselect.com.

Download the one-pager (PDF)

AI for Advisors with Mark Heynen & James Cantwell · Audience figures from YouTube Studio and Spotify for Creators, through July 2026.